Apps are evolving at a greater pace in
today’s high-tech world. No one could ever imagine that world when used to
stand in queues of banks for transferring the amount. As of today, even banks
offer their personalized applications. If you are hungry at 2am you just take
out your phone and order it! However, Android app development is more popular
than other operating systems because of billions of users.
So if you are planning to launch your
android app to earn better profits, widen your reach, and target maximum the audience, then it is important to understand the importance of UI UX design.
What is UI?
UI stands for User Interface that
entails to the appearance of an application when a user is interacting with it. It
basically includes the design of app, graphics, and presentation so that your
app is quite attractive. UI ensures that users are having seamless interaction
with the app.
What is UX?
UX stands for User Experience that comprises of human feelings, perception, preferences, and emotions while using or after using an app. When the app is easily accessible, usable, and simple it apparently enhances user experience, in simple terms, satisfying your client’s need. You can attain this level only when you do thorough research about your consumers.
Why it plays an important role?
For every business owner, UI/UX design
plays an efficient role, which requires comprehensive research and planning
prior to understanding the needs of your users and problem you intend to solve
with your app. Here are some reasons explaining why UI UX is important:
1.
It boosts customer satisfaction hence better
ROI:
When your app design is amazing with
engaging content and easy navigation, it is obvious that downloads will
increase. More so, satisfied customers will recommend your app to others,
leading to an increase in customer base. You can convert these customers to your
loyal customer hence better ROI.
2. Helps you know your target audience:Before creating UI/UX for your app, it is crucial to understand the needs of your target audience. This means that your design is extremely customer-focused as per the needs of your clients. It is the design of your app that interacts with your clients. With better UI/UX, you can easily segment the needs of your target audience accordingly and understand it properly. This makes it easy to convert prospect customers into a loyal one.
3. Create your brand:
When you invest better in an efficient
UI/UX, it helps in increasing customer satisfaction, therefore, leading to
happy clients. And people like associating with brands that keep them
contented. Such people will spot more features that you should upgrade,
enabling you to improve your app with the growing trend. This kind of
relationship with your customers eventually boosts the credibility of your brand,
which results in growth in business value and brand name.
What are the aspects that you should consider
while developing an android app?
Here’s a list of common aspects that
you should work on to enhance the visual appearance of your Android app:
- Maintain uniformity:You should always make sure that the layout of your app is highly consistent across all the platforms. Every consistent app design increases familiarity with the app, which makes it easy for users to interact with your Android app.
- Keep the design simple:If you want to enhance the user’s interest in your app, you should design it in a way that it provides incomparable services at a minimal input. In this way, you can ensure the app’s usability and user’s loyalty to the app. And if you’re the android app is cluttered, making the navigation easier and putting users away. Therefore, it is vital to keep the app design simple with easy navigation.
- Provide fast loading speed:Speed is one of the most crucial factors when it comes to UI/UX design. According to experts, a user cannot wait for more than a minute on an app to load. Thus, a good application should load within seconds so that your user doesn’t think of another app.
- Use standard elements:To amplify the user’s buoyancy and familiarity with your Android app, try to use standard symbols, buttons, colors, and icons. In this way, users won’t demand any additional guidelines to use the mobile app, resulting in seamless user experience. This will boost your users to like your application and recommend it to their network.
- Make it interactive:If you want your app to be successful, make it highly interactive. Besides the appearance of the app, navigation is a key factor to make the app interactive. Don’t forget to add critical elements like color, locations, and icons. Also, ensure to add a few colors of your brand in your app, but don’t over color your app as it will make it clumsy.
- Big visuals and formats avert distractions from the environment, enforcing users to concentrate more on the application. For providing easy navigation, one should arrange the content systematically and make sure the spaces are proper so that users can easily read the content.
- Use high-resolution images:It is important to utilize high resolution in your app so that it is visible in every device. Low-resolution images tend to get blurred in unsupportive devices because the resolution varies from one device to another. Multiply the number of pixels in a given number image by a scale factor to ensure high-resolution.
- Iterations of UI designs:When you iterate UI design for your android app, it helps to attract more users by making the UI more appealing and engaging. In fact, iterations act as the basis of your next UI/UX design.Are you a business owner hunting for a reliable, fast and efficient android app development company that can aid you with the entire process?
